THE ORIGIN OF START-EAT-UP

The restaurant industry is one of the most dynamic and challenging sectors in the world. Starting a business in this area requires not only passion and talent, but also strategic knowledge, digitalization and innovation.

It was from this need that START-EAT-UP was born, a movement created to train entrepreneurs, connect professionals and transform businesses, regardless of their size.

The concept arose from the desire to democratize access to technology and best management practices, not only so that small businesses have the same tools as large companies, but also so that the latter can further optimize their processes and accelerate growth.

We believe that the sector only grows stronger when there is collaboration between all its agents. Small and large businesses can learn from each other, exchange experiences and grow together, instead of seeing each other as competitors.

More than an event, START-EAT-UP is an ecosystem of knowledge, networking and opportunities, where tradition and innovation meet to drive the future of catering.